Ice Cream Social

EXPEDIA  |  ICE CREAM SOCIAL

Ice Cream Social Email Invite
 

The Project

The Global Finance group was celebrating the launch of a new blog and wanted to celebrate with an Ice Cream Social for a team that spans across the globe in seven different locations. Visual style and aesthetics were drawn from a time where malt shops and diners were the place to be.

Custom ice cream sandwich illustrations, outreached hands push through the melting ice cream, and simple type treatments bring life and excitement to this email invite. Even the "v" shaped trunk of a 1959 Bel Air makes an appearance to round out the footer.